Social Media Strategy:
Development of a social media strategy aligned with the client's business objectives.
Identification of the target audience and selection of the most suitable social media platforms.
Account Management:
Creation and optimization of profiles on social media platforms (such as Facebook, Instagram, Twitter, LinkedIn, etc.). Regular and relevant content posting to maintain an active presence.
Visual and Written Content:
Creation of engaging visual content, such as images and videos. Posting schedule.
Engagement and Interaction:
Monitoring and responding to comments, messages, and interactions with followers. Promotion of engagement through questions, polls, and challenges.
Advertising Campaigns:
Planning and execution of paid social media campaigns to increase visibility and achieve specific goals.
Crisis Management:
Preparation for and management of crisis situations on social media. Quick and effective responses to resolve issues or handle negative comments.